AI Is Coming for Your Competitive Advantage. Three Moats Remain.

AI competitive advantage is becoming one of the most important business topics as artificial intelligence rapidly changes how content is created, distributed, and discovered. Tasks that once required teams of writers, designers, editors, researchers, and marketers can now be completed in minutes with the help of AI tools. As a result, many professionals, entrepreneurs, and […]
Personal Branding Expert Lisa Apolinski: Four Reasons To Use Storytelling Like Jesus In Your Marketing

PHOENIX, June 7, 2024 /PRNewswire/ — If you are not sharing parables like a famous rabbi from 2,000 years ago, you are missing opportunities to brand yourself as an authority in your industry, says personal branding expert Lisa Apolinski. “Stories with details that are relevant to your industry are critical to establish authority,” says Apolinski, […]