Closed purse


U.S. businesses are increasingly courting women customers. And it’s easy to see why.


More and more women are taking an active role in managing their family’s finances, and 44% of all females in America are the primary breadwinners in their households, according to a 2014-2015 study from Prudential.


Perhaps that why salespeople, business owners and marketing execs in every industry – from banking and pharmaceuticals to retail and transportation – all want to know what makes women tick financially.


In fact, in the field of behavioral economics, there’s a growing amount of research devoted solely to figuring out why women buy and what motivates us to spend.


I obviously can’t speak for all women. But I can say what’s a true turnoff for me when I’m considering spending my hard-earned dollars.


Here are 10 horrible business practices – including several inspired by my recent summer travels – that instantly make me shut my purse and never want to buy certain products and services. [continue reading…]

Lynnette Khalfani-Cox

Most Americans want to better budget and manage credit and debt wisely. But the problem is, they don’t know where to start or how to use a number of free tools available to them.


So if you missed my interview on, here are five personal finance tips — as well as five of my favorite free online resources — that can help anyone with budgeting, and keeping tabs on their credit and debt too. [continue reading…]

eviction notice


Q: I’m only working part-time, my job hours just got cut, and my rent is already past due. How can I avoid getting evicted?


A: To avoid eviction when your rent is due in a short period of time, you have at least four options. [continue reading…]

auto insurance policy

When it comes to how much U.S. drivers pay for auto insurance, prices are all over the map. Auto insurance costs vary greatly due to geographic factors, state requirements, as well as differences in how various insurance companies assess risk.


Your rates also vary, of course, based on the breadth of auto coverage you choose. So if you skip, say, collision or comprehensive insurance — both of which are optional — you’ll no doubt save money. But forgoing these forms of insurance may not be in your long-term financial interest. [continue reading…]